Face For Charity

How good is this?

The Red Bull Formula One team raced with a unique livery for the British Grand Prix over the weekend.  The idea being that 25,000 fans would pay to get their faces applied to the both the cars while retaining the regular Red Bull paint scheme.

Whatever was raised Red Bull would match dollar for dollar with all funds going to their own charitable organisation - Wings For Life.

What is Wings For Life?

“One must never give up hope!” These were the words of Heinz Kinigadner when he was faced with his son’s diagnosis “paraplegia” diagnosis, after Hannes was involved in a crash during a charity motocross race.

Hannes Kinigadner had his accident in 2003, at the age of 19, and has been tetraplegic ever since. His fate is representative of approximately 3 million people worldwide who are paralyzed due to an injury to their spinal cord.

Deeply moved by the fate of his son, the two-time Motocross World Champion founded the Wings for Life Spinal Cord Research Foundation in July 2004, together with his friend, Red Bull founder Dietrich Mateschitz.

Inspired by existing successes in research, the ambitious aim of Wings for Life was defined as follows:

In order to realize this vision, Wings for Life supports and finances the most promising research projects worldwide aimed at healing the injured spinal cord. An international scientific advisory board, consisting of the world’s most renowned scientists and medical doctors from the relevant areas, helps Wings for Life to select the most promising research projects.

The world’s leading scientists agree that paraplegia, caused by a traumatic spinal cord injury, will be curable one day. For a major breakthrough in science to be achieved, a lot of research needs to be done. With focus, diligence and the absolute will to reach the aim, our foundation moves step by step towards our goal.

The great initiative for the British Grand Prix saw the team raise 1 million Euros while their fans went for a ride. 

Being a self confessed Formula One nut and a big fan of Mark Webber I couldn't resist the chance to get a ride on a Formula One car, and Webber came through and won the race.

Noot only was this brilliant that Webber won but a great way to help research into curing a disability that shouldn't be a disability.